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Mobile Apps Development
Smartphone users love apps and apps are the fastest growing segment
of the mobile market. The seemingly unending growth in the popularity
of smartphones and tablets is fueling this growth.
When Advanced Telecom Services added apps development to
its mobile marketing
suite in 2008, it now was able to offer a complete mobile portfolio to its
customers. And, it has certainly paid off as ATS has developed apps for high
profile customers such as Versus, The Golf Channel, and National Hockey League teams.
The secret to the success of mobile apps development is the ability to create
apps for the Blackberry, iPhone, Android, and Windows platforms. Each requires
somewhat different development, but the end result is that your app has the
ability to reach the entire smartphone market.
Our apps development process is a complete end-to-end process that includes
creative consultation, development, graphics, project management, and app submissions
to the varying platform operators.
The key to a great user experience is the ability to navigate an app quickly and
easily, as interacting through an app is not as easy as it is with a web site on
a desktop computer. If you use the same thinking as you do on the web, you will
end up with an end product that customers will find cumbersome and will not
use after the initial download.
Advanced Telecom Services’ success is based on its ability to deal with complex
application development. Provide us with your real-time feeds and we will populate your
databases with the latest content that your business offers.
Another question that is often asked is should we offer a free or a pay model app?
We believe that, in most instances, a free app with up-sell premium content segments,
is the best offering. Let’s face it; apps are cheap. It is rare that an app is going
to make its company a lot of money so we believe that maximum downloads and the ability
for advertiser-sponsored content and premium up-sells is usually the best combination for success.
Finally, at Advanced Telecom Services, we don’t outsource our apps development to foreign lands.
All of our development is done right here in North America. Yes, it may be a little more
expensive, but the end result is a product that is more likely to be used regularly by your consumers.
Contact an ATS representative today by email.
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